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  • Ký hiệu PL/XG: 658.8 TH200
    Nhan đề: The UCLA Anderson Business and Information Technologies (BIT) project :

Giá tiền 108USD
DDC 658.8TH200
Nhan đề The UCLA Anderson Business and Information Technologies (BIT) project : A global study of technology and business practice (2016) / Vandana Mangal, Andreina Mandelli, Uday Karmarkar, Antonella La Rocca
Thông tin xuất bản New Jerstey :World Scientific,2016
Mô tả vật lý 204tr. ;25cm.
Tóm tắt This volume contains papers address a range of subjects including the diffusion of mobile apps in the health area, role of trust in e-commerce, impact of digital technology in the role and practice of product management in technology intensive companies, new digital business practices in Taiwan, social media marketing, social activities of a B2B community with the case of BTicino, product-service system, and information diffusion in social networks
Từ khóa tự do Information technology
Từ khóa tự do Business practices
Từ khóa tự do Global study
Tác giả(bs) CN Mandelli, Andreina
Tác giả(bs) CN Mangal, Vandana
Tác giả(bs) CN Karmarkar, Uday
Tác giả(bs) CN La Rocca, Antonella
Địa chỉ 100Ngoại ngữ(1): 106000214
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245 |aThe UCLA Anderson Business and Information Technologies (BIT) project :|bA global study of technology and business practice (2016) /|cVandana Mangal, Andreina Mandelli, Uday Karmarkar, Antonella La Rocca
260 |aNew Jerstey :|bWorld Scientific,|c2016
300 |a204tr. ;|c25cm.
520 |aThis volume contains papers address a range of subjects including the diffusion of mobile apps in the health area, role of trust in e-commerce, impact of digital technology in the role and practice of product management in technology intensive companies, new digital business practices in Taiwan, social media marketing, social activities of a B2B community with the case of BTicino, product-service system, and information diffusion in social networks
653 |aInformation technology
653 |aBusiness practices
653 |aGlobal study
700 |aMandelli, Andreina
700|aMangal, Vandana
700|aKarmarkar, Uday
700|aLa Rocca, Antonella
852|a100|bNgoại ngữ|j(1): 106000214
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